Merchandising Showcases For Shopping Centres And Shows

Mobile merchandising units are ideal showcases for use in shopping centres where you do not have a shop front or at trade fairs or shows.  Essentially, these units are mini-shops on wheels, complete with shelves for displaying products, storage compartments for holding stock and a special space for a cash register.  This type of unit is normally manned by a single person.

Types Of Showcases

Many styles are available and your choice will not only depend on aesthetic qualities, but also pragmatic features like whether you require shelves.  Some units are rounded, with a counter all the way around and usually, the body of the unit acts as storage space for stock.  The structures of these units are usually rather tall, to make the most of the limited floor space available.

Other units display a distinct square-cut style with transparent showcases to view products from all sides and an all-round bench for people to sit down on.  These units may be used more for brand advertising than the selling of products and offer lots of space for backlit advertising and other types of promotional material.  If you are going to use the showcase in a shopping

centre, you would probably have to follow the centre’s prescriptions as to what its style should be.

Protecting Your Products

If you are concerned that your products may not be safe in these merchandising showcases, you would be pleased to learn that – although they are wheeled – they can be secured to the floor.  In addition, you can select a model where your wares are displayed behind perspex windows.  Lastly, the entire unit closes up and locks securely when unattended.

Mobile showcases are extremely useful and cost-effective for displaying your products and advertising your brand in different places without having to have a permanent shop front.  For more information, feel free to contact us today.

Display Your Merchandise Effectively And Economically

How do you display merchandise and advertise your brand at trade fairs and shows?  Are you sure that your brand is getting the best possible exposure through an effective display stand or merchandising unit?  You had better speak to the experts who can supply you with an entire display infrastructure that is both modular and expandable for every type of display.

Show Stands

When you display merchandise at a trade fair or show, the layout and size of the stand may depend heavily on the rules of the show organisers.  Often, all the display stands are depressingly similar cubicles and you have to rely on the extra elements at your disposal to distinguish your stand from the rest.  To this end, your choice of furniture, marketing media and banners may greatly increase the visual impact of your display.

Colour plays an important role when you display merchandise and you should incorporate your corporate colours in an effective and eye-catching way and your banners should compliment these.  Roll-up banners are especially effective and because they roll up into a tube, they are very easy to carry and transport.  Many different sizes are offered, up to 1.5 m wide and 2.1 m high, making for a high-impact assault on the senses that can be seen from afar, yet uses little horizontal floor space.

Display Merchandise In Mobile Merchandising Units

Mobile merchandising units are very useful for displaying your wares at shopping centres or elsewhere where you want a presence without necessarily opting for a permanent premises.  They are offered in many different designs too, incorporating spaces for displaying products behind transparent and safe perspex windows and with storage space for extra stock.

Talk to the professionals today if you want a comprehensive, top quality and effective way to display merchandise and advertise your brand.  For more information, contact us.

George-Marc Kairuz
021 409 1200
George@scanretail.co.za

Craig van de Venter
011 447 4777
craig@scanretail.co.za

To Engage In Advertising Display Printing

If you are planning big for a certain venture and thinking of spending money on advertising display printing, plan ahead.  You need to ensure first that the advertising display printing costs is really worth what it can deliver i.e. more consumer or clients for your company’s venture.

Study first the social statics of your market and how much your clients or consumers spend on that particular venture of yours.  When it comes to actual printing, be clear with the message and, if possible, try to get the viewer’s experience or feeling looking at the printed item.  Ask a few people to look at the printed item and get their opinion.  Think of the images that are very suitable for the product you are advertising that will get your message across.

There are some companies that provide such services as advertising display printing, such as Scan Display.  With this kind of printing you will find various forms.

Since everyone is into the World Wide Web, every advertised product can have the optimum exposure needed.  Information can be disseminated accordingly, efficiently and effectively.  Venturing and spending some time and money on advertising display printing will be worth your money and effort provided also that proper planning about the ads to be displayed will be thought of thoroughly.  Otherwise even if your ads can be exposed but the content and the layout is not catchy enough, no one will stay on that page to view it further.